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Your Creative Brain: Seven Steps to Maximize Imagination, Productivity, and Innovation in Your Life, by Shelley Carson
Free Ebook Your Creative Brain: Seven Steps to Maximize Imagination, Productivity, and Innovation in Your Life, by Shelley Carson
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Research-based techniques that show everyone how to expand creativity and increase productivity
Harvard psychologist Shelley Carson?s provocative book, published in partnership with Harvard Health Publications, reveals why creativity isn't something only scientists, investors, artists, writers, and musicians enjoy; in fact, all of us use our creative brains every day at home, work and play.� Each of us has the ability to increase our mental functioning and creativity by learning to move flexibly among several brain states.
- Explains seven brain states or "brainsets" and their functions as related to creativity, productivity, and innovation
- Provides quizzes, exercises, and self-tests to activate each of these seven brainsets to unlock our maximum creativity
Your Creative Brain, called by critics a ?new classic? in the field of creativity, offers inspiring suggestions that can be applied in both one?s personal and professional life.
- Sales Rank: #154782 in Books
- Brand: Brand: Jossey-Bass
- Published on: 2012-09-19
- Original language: English
- Number of items: 1
- Dimensions: 9.00" h x 1.02" w x 6.00" l, 1.00 pounds
- Binding: Paperback
- 384 pages
- Used Book in Good Condition
Review
Basing this book on her Harvard psychology course, Creativity: Madmen, Geniuses, and Harvard Students, Carson sees creativity in a broader context—not just coming up with new ideas but being able to evaluate them and put the good ones to practical use. Each phase of this process utilizes different brain states, and each person feels more comfortable in some brain states than in others. Carson includes self-tests for discovering which brain states the student favors, exercises to strengthen the weaker brain states, and help in sticking to the program. Unlike most self-help books, this is grounded in solid experimental work. The only downside is that the actual text is a bit dull, and attempts to lighten it (e.g., with a series of unfunny jokes and cartoons about a creative caveman and his dim sidekick) fall flat. Readers with whom this title will resonate will probably skip straight to the "What brainset do you prefer?" quiz. VERDICT Readers who liked Michael Gelb's How To Think Like Leonardo da Vinci will love this. So will the self-improvement and business seminar–loving crowd. And for once they're getting some substance! (Library Journal, September 15, 2010)
From the Inside Flap
Can sitting in front of a light box increase your creativity more than listening to a Bach concerto?
In Your Creative Brain, Harvard psychologist Shelley Carson explains that creativity isn't something only scientists, inventors, artists, writers, and musicians enjoy, but rather all of us use our creative brains every day at home and at work. Everyone has the ability to increase mental functioning and creativity by understanding and putting into play seven brain activation patterns Dr. Carson has coined the CREATES brainsets: Connect, Reason, Envision, Absorb, Transform, Evaluate, and Stream.
Step-by-step, Carson shows how these seven brainsets affect the way we experience the world around us and how each brainset contributes to the process of creative problem solving. The book is filled with entertaining (and often surprising) exercises, quizzes, and self-tests that will help you take advantage of your creative potential and enrich your life.
This vital resource can also help you meet the challenges and opportunities of today's complex world. The rulebooks for virtually every aspect of human endeavor and interaction—from corporate life to personal life to dating and even parenting—are being rewritten right in the middle of the game. So if all the old bets are off, how do you survive and thrive? The most important asset you have for negotiating this rapidly changing world is your creative brain.
From the Back Cover
This provocative book reveals why sitting in front of a light box can increase your creativity more than listening to a Bach concerto. Harvard psychologist Shelley Carson, Ph.D., explains that creativity isn't something only scientists, investors, artists, writers, and musicians enjoy; in fact, all of us use our creative brains every day at home and at work. Since its initial release, Your Creative Brain has been the recipient of several awards, including The Will Solimene Award for Excellence from the American Medical Writers Association, as well as the Living Now Book of the Year Award.
Praise for Your Creative Brain
"Basing this book on her Harvard psychology course, 'Creativity: Madmen, Geniuses, and Harvard Students,' Carson sees creativity in a broader context—not just coming up with new ideas but being able to evaluate them and put the good ones to practical use. . . . Unlike most self-help books, this is grounded in solid experimental work. . . . VERDICT: Readers who liked Michael Gelb's How To Think Like Leonardo da Vinci will love this. So will the self-improvement and business seminar–loving crowd. And for once they're getting some substance!" —Library Journal
"Interweaves research findings and practical tips, suggestive cases and provocative puzzles, timely and shrewd advice." —Howard Gardner, Hobbs Professor of Cognition and Education, Harvard, and author of Creating Minds, Multiple Intelligences, and Five Minds for the Future
"A revolutionary approach to expand the creative power of your mind. Supported by the latest findings of neuroscience, Dr. Shelley Carson helps you to take charge of your brain to maximize your creative potential." —Bernard Golden, PhD, author of Unlock Your Creative Genius
Most helpful customer reviews
36 of 38 people found the following review helpful.
Creativity Not Just for Artists
By Vanessa Harrison
"Your Creative Brain" is a must-read for anyone who is looking to find solutions to the challenges they face in everyday life. From how to do your job better to how to handle a challenging relationship to how to create a piece of art, Dr. Carson shows you how learning to be more creative (and you can learn!) can help you be a more successful person.
I got an advanced copy of this book from a friend of mine in the media and I really enjoyed it. I know that Dr. Carson has been teaching at Harvard for years, but her voice and tone was anything but Ivy League Elitist. She makes the case that creativity allowed the cavemen to move beyond their basic way of life to pave the way to our modern accomplishments. She winds the ribbon of the caveman throughout her book in the form of lighthearted cartoons that provide unexpected and much enjoyed comic relief.
This book is packed with information, no doubt about it - each chapter is a description of one of the seven brainsets Dr. Carson sees as being involved in the creative process. Within each chapter is also a set of steps you can do to increase your ability to do that particular brain set. After going through the whole book, I felt like I had got the expertise and know-how of a whole semester course. My recommendation is to go slowly through the book, take your time with each chapter and allowing a chance for the information to sink in before heading into the next one.
I read lots of books that are supposed to help me do something, like be better at this or do that, and very few actually have me finishing them up thinking I really learned something. "Your Creative Brain" doesn't just regurgitate the same old tips on creativity you've heard 1,000 times - this is much deeper, much more insightful, and much more worth your time than any other self-improvement out there right now. I give this book five very enthusiastic stars!
17 of 17 people found the following review helpful.
A Good Guide to Becoming More Creative
By bronx book nerd
This is a good guide for anyone who wants to become more creative. The author's premise is that there are different mindsets that contribute to creativity and innovation. She claims that we tend to prefer one or more of these mindsets, and to get full use of our creative brain, we need to access the other mindsets. For example, someone who prefers the Absorb and Envision mindsets can take in a lot of new information and visualize how their ideas will look, but may not be able to evaluate and implement those ideas. They may need better access to their Evaluate and Reason mindsets. The author provides a lot of exercises for each mindset to help the reader develop that particular mindset. Be aware though that she has not confirmed these exercises via testing but they do make sense intuitively. She also provides neurological descriptions for each mindset which basically boil down to which parts of the brain are activated and which not in each mindset. I know that this is the part of the text which I'm going to forget because in the end it doesn't really matter - it's the exercises and the application that are important. The author also encourages the reader to use the token rewards system, a system that has proven effective in creating new habits for things as serious as addictions. I have not had the chance to try it but I think it should work in improving access to each creative mindset.
16 of 18 people found the following review helpful.
I *love* this book! I am already using the creativity exercises to help be more creative!
By Morning Star Hopper
I *love* this book, and I cannot wait to give copies to family and friends for Christmas!
Once I started reading, I just could not put it down!
I am interested in creativity, but I think anybody, even people who aren't already interested, would enjoy this book.
Before I read the book, I read about Dr. Carson receiving teaching awards, and once I started reading, it was easy to see why she consistently wins teaching awards: The book is easy to read and understand, as well as being interesting and fun. I felt like I was sharing a cup of coffee with a wonderful friend. More than once, I found myself laughing out loud. I learned about creativity, and the most exciting part for me is that I also learned how to increase my own creativity. I am amazed that a book can be so well researched, yet so fun to read!
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