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Bundle the Print Version of Ralph E. Hanson's Mass Communication: Living in a Media World Fifth Edition�with the Interactive eBook for FREE!
Ralph E. Hanson: Mass Communication: Living in a Media World Fifth Edition
Skills to Succeed in Today’s Media World�
Designed to give students the media literacy principles and critical thinking skills they need to become smart consumers of the media, Mass Communication: Living in the Media World provides comprehensive yet concise coverage of all aspects of mass media, along with insightful analysis and fun, conversational writing. In every chapter, students will explore the latest developments and current events that are changing the face of media today. The newly revised four-color Fifth Edition introduces a new “Media Transformations” box feature that highlights dynamic changes to how we produce and consume media. Each “Media Transformations” box includes a new infographic that helps illustrate key issues and promotes data and media literacy. Mass Communication is an interactive learning experience where you’ll explore the latest developments that are changing today’s media world.���
This dynamic Interactive eBook version of the�Ralph E. Hanson's Mass Communication: Living in a Media World Fifth Edition is ideal for students in online and traditional courses who prefer a more contemporary, multimedia-integrated presentation for learning. It provides students with integrated links to engaging video and audio as well as access to complete academic and professional articles, all from the same pages found in the printed text. Students will also have immediate access to study tools such as highlighting, bookmarking, note-taking, and more!
Please contact your Sales Representative for more information.����������
- Sales Rank: #1393913 in Books
- Published on: 2015-02-12
- Original language: English
- Number of items: 1
- Dimensions: 10.80" h x .70" w x 8.30" l, .0 pounds
- Binding: Hardcover
- 458 pages
About the Author
Ralph E. Hanson is the chair of the Department of Communication at the University of Nebraska at Kearney. Previously, he was on the faculty of the P.I. Reed School of Journalism at West Virginia University where he taught for fifteen years. For more than fifteen years he has taught media literacy and introduction to mass communication. He was a founding developer of West Virginia University’s online extended learning program He has also taught newswriting, blogging and commentary writing, community journalism, and diffusion of innovations. Ralph has a bachelor’s degree in journalism and anthropology from Iowa State University, a master’s degree in journalism from Iowa State, and a doctorate in sociology from Arizona State University. When Ralph is not out on his motorcycle, he is blogging on mass communication issues at http://RalphEHanson.com and tweeting at @ralphehanson.
Most helpful customer reviews
0 of 0 people found the following review helpful.
Good job Ralph Hanson. :)
By Amazon Customer
I had to buy this textbook for a class, but I'm a big fan of it. It's written in a way that's interesting and easy to navigate and understand.
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